Red Bull Founder Died

by Michael on March 21, 2012


The name Chaleo Yoovidhya probably doesn’t mean much to you. But he’s the original founder of the Red Bull energy drink, together with his Austrian business partner Dietrich Mateschitz.

Born into a poor farmer’s family, he later in life went to work in Bangkok as a bus conductor before he started to get into business. His rise to fortunes reads unlikely, and has all the ingredients of a typical rags-to-riches story. What’s more, despite being Thailand’s third richest man with an estimated fortune of $5 billion, he lived a rather reclusive life and prefered to spend time with his family. Read more about him here.

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